Munyika yekushambadza kwemazuva ano, zvikwangwani zvefoni zviri kushandura mataurirwo emhando nezvakanaka zvawo zvakasiyana uye nzira dzekuratidzira dzinochinjika. Ichi chinyorwa chichaongorora zvakadzama kuti zvikwangwani zvefoni chii, mashandiro azvo, mhando, zvakakosha zvikamu, kushambadzira mhedzisiro, kuenzanisa neyechinyakare ekunze mabhodhi ekunze, mutengo uye bhajeti, uye ramangwana maitiro uye hutsva.
Chii chinonzi mobile billboards?
Mabhodhi enhare mbozha maturusi ekuratidzira akaiswa pamotokari, angave marori, mabhazi, kana mota. Kusiyana nezvikwangwani zvechinyakare zvakamisikidzwa kune imwe nzvimbo, nharembozha dzinogona kufamba chero chero nguva chero nguva kuti dziparadzire ruzivo rwemhando kunzvimbo yakafararira yenzvimbo.
Marori echibhorani anofambiswa anoshanda sei?
Marori echibhorani anotakurwa anowanzo kunge ane zvikwangwani zvakakura, izvo zvinogona kunge zvakamira kana dynamic kuratidzwa kwedhijitari. Marori anofamba nenzira yakafanorongwa, uye mashoko okushambadza anosvitswa.
Mamwe marori anewo masisitimu ekuvheneka kuitira kuti zviziviso zvinyatsooneka usiku. Kuburikidza neGPS uye chaiyo-nguva yekuongorora data, vashambadziri vanogona kuteedzera nzira yekutyaira uye kuratidzwa kwemarori ebhiribhodhi kuona kufambiswa kwakanaka kweruzivo rwekushambadzira.
Mhando dzeMobile Billboards
1. Traditional static billboards:Aya mabhodhi anowanzo kudhindwa mifananidzo kana zvinyorwa, zvakanamirwa pamativi kana kumashure kwerori.
2. Digital zvikwangwani:Kushandisa LED skrini, mavhidhiyo, mifananidzo uye mifananidzo ine simba inogona kuridzwa.
3. Kushambadza kwemuviri wakazara:Chiziviso chinovhara kwete chete chikamu chebhodhi, asiwo muviri wose werori, uchigadzira rudzi rwe "kufambisa kushambadzira poster".
4. 3D zvikwangwani:Kuburikidza nematatu-dimensional modhi uye kuisirwa, iyo yekuona maitiro ekushambadzira inowedzera.
Zvikamu zvakakosha zveMobile Truck Billboard
1. Billboard Surface:Inoshandiswa kuratidza zvekushambadzira. Izvo zvinhu zvinogona kudhindwa jira kana LED skrini.
2. Lighting System:Ita shuwa kuti kushambadza kuchiri kuoneka husiku kana munzvimbo yakaderera.
3. GPS Tracking System:Inoshandiswa kutarisa nzira yekutyaira uye nzvimbo.
4. Inzwi system:Mamwe marori echibhorani anotakurwa achange akashongedzerwa neruzha rwekuridza redhiyo yekushambadza kana mimhanzi yekumashure.
5. Simba System:Masimba edhijitari mabhodhi uye zvimwe zvishandiso.
Kushambadza kwemabhidhibhodhi enhare kunoshanda zvakadii?
Mobile billboard advertising inopa kuoneka kukuru uye kuchinjika.
Tsvagiridzo inoratidza kuti nharembozha dzine ndangariro dzakanyanya uye ruzivo rwemhando kupfuura zvechinyakare zvakagadziriswa mabhodhi. Nekuda kwekugona kwayo kuvhara nzvimbo yakakura yenzvimbo, inonyanya kushanda mumaguta ane traffic yakawanda kana pazviitiko zvikuru.
Pamusoro pezvo, kusimba kwemabhodhi emafoni anoita kuti zvive nyore kukwezva kutarisa kwevanofamba netsoka nevatyairi.
Mabhodhi enhare achipikisana nezvikwangwani zvepanze zvechinyakare
Mabhodhi enharembozha ane zvakati wandei zvakakosha pamusoro pechinyakare mabhodhi ekunze:
Kuchinjika:Mabhodhi enharembozha anogona kugadzirisa nzira dzavo dzekufamba kuti dzivhare nzvimbo yavanenge vatariswa zvichienderana nezvinodiwa.
Kunyanya kuratidzwa mwero:Kunyanya munzvimbo dzine traffic yakawanda, chiyero chekuratidzwa kwemabhodhi emafoni akakwira zvakanyanya kupfuura emabhodhi akaiswa.
Real-time monitoring:Kuburikidza neGPS uye ongororo yedata, vashambadziri vanogona kutarisa kushambadzira mhedzisiro munguva chaiyo uye kukwidziridza zano rekushambadzira.
Hongu, zvikwangwani zvinofambisa zvinewo zvimwe zvisingakwanisi, zvakadai sekukanganiswa nemamiriro ekunze uye mamiriro emotokari. Asi zvakazara, mabhenefiti ayo anopfuura nekure zvipingamupinyi zvayo.
Mari uye maBudget eMobile Billboard Advertising
Mutengo wekushambadza bhodhi renhare unosiyana zvichienderana nezvakati wandei zvakasiyana, zvinosanganisira rudzi rwechikwangwani, mutengo wekurojesa mota, nzira yafambwa, uye urefu hwenguva iyo shambadziro ichiratidzwa.
Kazhinji, mabhodhi ezvikwangwani haadhure, nepo mabhodhi edhijitari uye ads akazara-muviri ari kudhura zvakanyanya. Vashambadziri vanogona kusarudza sarudzo yakakodzera zvichienderana nebhajeti yavo uye zvibodzwa zvekushambadzira.
Maitiro uye Zvitsva muMobile Billboards
Mabhodhi enharembozha anoenderera mberi nekuvandudza uye kushanduka sezvo tekinoroji inokura uye misika inoda shanduko. Heano mamwe mafambiro emangwana:
Akangwara mabhodhi: kushandisa data hombe uye hungwaru hwekugadzira kugadzirisa zvekushambadzira zvemukati munguva chaiyo uye kuwedzera kushambadzira.
Interactive mabhodhi: Wedzera kupindirana kwezviziviso uye ruzivo rwemushandisi kuburikidza neAR tekinoroji uye nharembozha.
Eco-hushamwari mabhodhi: kushandisa simba idzva uye zvakatipoteredza zvine hushamwari zvinhu kudzikisa kukanganisa kwezvakatipoteredza
Mukupedzisa
Nharembozha bhodhi bhodhi nyeredzi nyowani mukushambadza kwemazuva ano, iyo iri kushandura mamiriro eindastiri yekushambadzira nekuda kwekuchinjika kwayo, chiyero chepamusoro chekuratidzwa uye chaiyo-nguva yekutarisa zvakanakira.
Zvingave maererano nemutengo-unobudirira, kushambadzira, kana mafambiro ekuvandudza mune ramangwana, zvikwangwani zvenhare zvinoratidzira kukwikwidza kwakasimba uye kugona kusingagumi.
Kune mhando dzemhando dzinoshuvira kubuda mumusika wemakwikwi, zvikwangwani zvenhare inzira yakanaka yekushambadza yakakodzera kuedza.
Nguva yekutumira: Aug-23-2024
